Reverse Stencil Graffiti

Posted by tomo at 07:02 PM in art . | 1 Comments

The Times is running a story on guerilla marketing which mentions "wash away graffiti", the method of leaving a mark behind via controlled cleaning through a stencil. Novel and there are no rules against unlawful cleaning. Too bad it's to market a product.

On the streets of Montreal I saw what looked like stencil graffiti used for marketing. It was this fairly big and colorful Monster.com ad on the sidewalk.